Brookfield, Massachusetts, Real Estate Photographer | Reasons to hire a professional real estate photographer

Here are some reasons why any agent—new or veteran—should be hiring professionals to take high quality photos.

Homes that use a professional photographer for their listing on average sell $11,000 over market value and sell 50% faster than homes with standard photos. Studies have shown that 98% of homebuyers judge whether or not to walk through a property by first seeing the listing photos online.

Benefits of hiring a professional photographer

Saves you time

On average it takes 2-10 hours to create amazing listing photos between taking photos, editing the photos, and creating the videos, virtual tours, social media adverts, and more. That’s a lot of work on top of your job as a realtor. Hiring a professional will clear your table to do more of what you like.

You and your seller will look great

After you have negotiated a commission percentage from your sellers, you need to prove that you’re worth the demanded amount. When you order your professional photography for that listing, those photos will represent your brand and who you are as a realtor.

If your photos look amazing, then you look amazing. That also goes to your seller because chances are, no other listing around them will look as good. Especially when you include drone photography and video with your listing.

Your Home Will Sell For More

Redfin had created a report showing that homes with professional real estate photography get on average $11,000 over market value.

You can also easily show off amenities around the community that will add more perceived value to the home and make the asking price not seem like a factor when making a buying decision.

Twilight shots has become increasingly popular If the homes look great, then the perceived value of the buyer goes up which makes the home more in demand

If the homes look great, then the perceived value of the buyer goes up which makes the home more in demand. As economics would put it, low supply and high demand means an increase in price.

 Social Media Content

We know that today’s buyers are highly engaged on social media and incredibly visual. Social websites are a great way to promote to, target, cross sell, funnel, and connect your audiences with your listings. Professional photography presents you with a tool that can be leveraged far beyond your multiple listing service. With a few clicks of a mouse these photos can be seen and shared by hundreds of people in your professional and personal network for FREE and then targeted to their friends for pennies on the dollar. But only if you have the images!

PROFESSIONAL QUALITY AND KNOWLEDGE

With the way technology has improved in the last decade you may feel that a ‘phone quality’ photo is good enough for your listings. It’s true that phones can take amazing photos — but the operator still needs to be a competent photographer to get the best image. A knowledge of appropriate angles, composition, editing, along with professional camera, a variety of lenses, and the expertise. On top of this is our proprietary editing process allowing for the whites to be whiter and the colors to be truer to than our leading competitor. Do you really want to spend your time editing photos on your phone? Or is professionally photography worth a try…